Issue
How can I monetize my channel with ads?
Environment
SDK
Direct Publisher
Answer
Publishers on Roku have the option to monetize their channel through video advertisements. By default partners enter into an Inventory Split Agreement with Roku. 30% of inventory must be sent to Roku, as such, Roku retains 100% revenue from this inventory (but under no obligation to fill it). The publisher fully controls the remaining 70% and keep 100% revenue generated through 3rd party demand sources setup.
There could be an opportunity for Roku to backfill the remaining 70% through the Roku Sales Representation Program. Roku would consider adding channels to the Roku Sales Representation Program when a threshold of 5,000 new installs and 50,000 streaming hours over the last calendar month is achieved.
*If Roku serves ads to your channel it is required that you use an ad server to manage the inventory split.
Additional Resources
Comments
1 comment
i need help with this. iAM visually impaired and need help please. i have managed to set the channels up via youtube but do not know how to monetize. i can be reached 3014047267. this is a non profit community project.
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